Learn SEO: both beginner and technical

Our guides to SEO for beginners + technical SEO.

Hi there,     Today, we have two guides to help you grow your search traffic. Learn SEO: an Introduction to Search Engine Optimization Getting Started with Technical SEO Let's take a peek at each.     #1: Learn SEO: an Introduction to Search Engine Optimization   Looking for the fastest way to get started with SEO? We've got your back. SEO consists of four major subject areas. Our guide will introduce you to all of them and walk you through some "quick wins" for each. It covers: On-page SEO: optimizing your web pages and the content on them. For example, using keywords in the right places (like the page's title tag). Off-page SEO: actions you can take outside of your site to bring in more search traffic. One example: building high-quality backlinks from other sites to yours, which is one of the most important Google ranking factors. Technical SEO: technical aspects like website architecture, loading speed, and crawlability Local SEO: making your business more visible in search results related to its physical location (for example, in Google Maps results) If you're a beginner looking for more search traffic, this guide is for you. Get more search traffic using our introductory guide to SEO.     #2: Getting Started with Technical SEO   Out of all SEO subject areas, technical SEO is arguably the most important. Why? Because it ensures that search engines can crawl and index your website in the first place. For example, one minor mistake in your robots.txt file can block Google from ranking every page on your website. Technical SEO also includes factors that are important to your users. For example: Page loading speed Mobile friendliness Website architecture Each of these can have a huge impact on your search traffic — and on your website's user experience and conversion rate. Improve your site's technical SEO with our guide here. Happy optimizing,       Semrush Team

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