Huge updates regarding Organic Research! We just expanded analytics databases for the United States, United Kingdom and Canada, which now contain twice as many keywords. In addition, we're planning to increase other databases within a month.
Recently we added a new report to the Organic Search — Subdomains. This update will help you analyze your competitors' domains performance within particular niches and locations. Plus, this feature allows to get a list of Subdomains for a given domain (root domain) as well as a list of keywords for the exact subdomain.
Keyword search functionality for landing pages has been improved, now search mechanism takes into account subdomains and files in URLs and searches for keywords for them. New comparison chart shows the difference for particular periods in order to compare information about keywords to traffic data and users behavior. You can also export your reports into a CSV or XLS file.
The feature will let you know when you need to make changes to your content in order to make it more enjoyable to read. We use the Flesch-Kincaid readability score to determine the readability of your text-based content.
The new 'Lost & Found' feature shows you information concerning the growth and reduction of your domain's backlinks for a particular period. Now you're able to filter new backlinks (those that were found less than a month ago and are notated in the color green) or lost (meaning the link or the entire page was removed, and notated in red).
Our recently created alert system in the Position Tracking tool will let you know if there are any important changes in your rankings and when it's a good time to check your reports. Try this update by clicking the new bell icon on the right.
The Keyword Magic tool now supports 20 countries! Moreover, we increased keyword databases up to: United States — 160 million keywords, Australia — 95 million keywords, United Kingdom — 80 million keywords, Canada — 70 million keywords. The rest of the databases will be extended up to 160 million within a month.
We've embedded a new report in the Facebook section of the Social Media tool: Hashtags. Now you can see an overview with all the hashtags that were used in your or your competitors' posts. Using this report you can easily see which tags are the most attractive and which of them are used by the majority of your competitors.
We'd like to present the new 'Report Scope' filter in the Backlinks Audit tool which makes the process of backlink analysis more simple and convenient. This update will help you defend your website.
The Content Tool has gone into open beta! With this launch, you won't have to deal with "too much content" situation and here's why. Our new tool will help you evaluate how well your texts, blog posts and articles perform on third-party websites, how readers engage with this content and trace interactions with other sites and search engines.
Now you're able to connect your Google Search Console account with the Organic Traffic Insights to track and analyze search queries, as well as Google Analytics data via the landing page dimension. This update will allow you to see how pre-click data such as 'impressions' and 'position' correlates with post-click data such as 'bounce rate' and 'goal completion'.
The new updated Ads report is now available as a separate tab in the interface of the Display Advertising tool. In this new report you can see comparative analysis of media and text ads, which will allow you to draw the appropriate conclusions regarding specific advertisers.
20+ Marketing Events Worldwide Not To Miss in 2017 To help you plan your must-visit marketing events calendar in 2017, we've asked experts from many different countries to give advice on local events that are absolutely worth visiting.
3 Proactive SEO Tips to Help Prepare for 2017 Tis the season to recap the year and start making predictions about what's to come as we prepare to ring in 2017. Search engine optimization (SEO) is one of the most dynamic fields out there, and ranking factors rarely stay the same on a daily basis, not to mention year on year results! If you plan on rethinking your SEO strategy in 2017 (and you should), here are the most important factors to consider, moving forward.
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