Assess yourself (before you wreck yourself) ~ Berbagi Pengetahuan

Wednesday 25 May 2022

Assess yourself (before you wreck yourself)

Hi there,

You've probably heard the quote, "You can't improve what you don't measure." But collecting data won't get you anywhere unless you learn from it.

Here are three quick tips to help you dig into your Semrush metrics and optimize your marketing performance:

Tip #1: Track your brand

Brand reputation is the X-factor that separates winners from the rest of the pack. Evaluate your brand sentiment, plus the effectiveness of your PR and marketing, using the Brand Monitoring Tool. Track brand mentions, spot trends, and identify new backlink opportunities that will help you take the lead.

Start tracking my brand →

Tip #2: Course correct your content

Champions don't wait to fall behind before they adjust their strategy; they make frequent changes when something isn't working. The Content Audit Tool automatically analyzes low performing content and tells you what to rewrite, remove, or improve to keep things from going off track.

Analyze my content now →

Tip #3: Monitor external article performance

Measuring the performance of all of your content—not just what you publish on your own website—will help you make better marketing decisions. With the Post Tracking Tool, you can track how blog posts published on other sites perform, including referral traffic, social engagement, and even daily keyword rankings.

For a little extra torque, monitor your competitors' top posts and learn from the tactics that work best for them.

Analyze my content on external sites →

Ready to turn metrics into results?

Here's to accelerating your success!