| Big changes are coming! Starting July 1, 2023, Google is saying goodbye to Universal Analytics and transitioning to GA4 as its default analytics platform. | | |
| To make sure you're well prepared for this change, we're offering a comprehensive course that provides a straightforward approach to GA4. We're also including courses and educational materials jam-packed with strategic insights and the hands-on tactical knowledge needed to grow your business using marketing analytics. | | |
GA4 for SEO: How Data Helps Businesses Grow with Jeff Sauer | | Gain a thorough understanding of what GA4 has to offer so you can confidently use this tool to improve marketing strategies and experience business growth. | | Find leads by location and web tech stack, and do data-driven targeted email outreach with Lead Finder. | | | | | | |
Fundamentals of Marketing Analytics | | Gain a competitive edge by learning the fundamentals of platforms such as Google Analytics, Google Search Console, and Semrush to help analyze and optimize your marketing strategies. | | Find leads by location and web tech stack, and do data-driven targeted email outreach with Lead Finder. | | | | | | |
Maximizing ROI Through Marketing Analytics: A Practical Guide for In-House Marketers | | Discover what goes into an in-house analytics program—including frameworks for measurement, tools of the trade, and dashboards you can create—as well as additional resources for getting next-level results. | | Find leads by location and web tech stack, and do data-driven targeted email outreach with Lead Finder. | | | | | | |
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